Yunfei (Jesse) Yao
	Email: jesseyao@berkeley.edu Phone: (510) 229-8085

   I am a Ph.D. candidate at the University of California, Berkeley, advised by J. Miguel Villas-Boas. My research interests include microeconomic theory and industrial organization.

○ Dynamic Persuasion and Strategic Search

○ Failure of Reputation for Privacy

○ Multi-attribute Search and Informative Advertising

○ Choice Deferral and Search Fatigue

  with Z. Eddie Ning and J. Miguel Villas-Boas.

○ A Dynamic Model of Optimal Retargeting     Marketing Science, 2021

  with J. Miguel Villas-Boas.

○ Competitive Strategy

○ Incentives and Contracts

○ Economics of Information

○ Ph.D. Business Administration, University of California, Berkeley, 2023 (expected)

      Exchange student in Economics, Stanford University, 2019

○ B.S. Mathematics, B.S. Statistics, University of Michigan, 2017

○ Major in Mathematics, Peking University, 2012 - 2015

CV_Yao